Analytics Mobile App
The goal of this app is to help users (employees of big marketing agencies) bring their analytics data with them anywhere they go. The web version of this analytics platform is responsive but the context of use from desktop to mobile is completely different, hence it was more efficient and a better experience to create an app, keeping only the necessary functionalities that our users would need while on the move. After research, we discovered that users would use this app mainly to monitor their dashboards, export them into PDF to send them to their co-workers or clients, as well as comment and leave notes. This allowed us to strip down most of the complex functionalities that were in this case unnecessary and focus mainly on the visual representation of marketing data.